Foxconn

Foxconn

Custom Commercial Video
  • Challenge

    Foxconn, like so many other companies during this period, were struggling to attract talent for a range of jobs, including manufacturing positions and software engineers. 

  • Solution

    Created videos that gave viewers a behind the scenes look at Foxconn:

    • Employees explained their jobs, and more importantly, why their work matters to the advancement and benefit of society. 
    • Showed just a few of the things that make Milwaukee and the surrounding area a nice place to live. This was crucial to attracting talent from outside of Wisconsin. 
    • Shared never-before-seen footage of Foxconn’s facilities and employees. 
  • Results

    Increased public awareness of the benefits of working at Foxconn and living in southeast Wisconsin. 

  • Project

    A series of videos explaining opportunities at Foxconn, and employee stories about why they like working at Foxconn and living in southeast Wisconsin.

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